Fl'ora

The Importance of a Rose

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FL’ORA

The universe and its laws, despite the progress of science with its mathematical rules, remains even today an enigmatic and baffling world.  Nonetheless, certain truths anchor us in reality, brilliantly reminding us that nature is governed by immutable rules—as, for example, the rose, that symbolic flower, with its perfect architecture arranges its petals in a golden spiral whose secret nature jealously guards.

Fl’Ora is a creation that lies at the boundary between two seemingly contradictory worlds.  On the one hand, we appreciate the rigor and the laws of the world of mathematics, which govern the movement, imposing the rules which underlie the dial of this watch with its complex, jump-hour display.  On the other hand, we turn to poetry, in this case that of Coleridge, who inspired this model with his hymn to love, his poem “The Rose”.  Two worlds then, which seem to have nothing in common, are united in this creation, which combines technical complexity and poetry, symbolised in this instance by this flower that adorns the dial with each new hour.  The magic of dreams is allied to the magic of law.

THE DIAL

The watches in the Fl’Ora series indicate the time in the traditional way, while employing an ingenious complication that reveals a new rose with each new hour. This jump-hour mechanism, while telling us the time, also takes us on a poetic journey, thereby effecting the complex union of two masterful techniques of the watchmaker’s art.

THE BACK

Two types of casebacks are available: one—for models with an automatic movement— which affords a view of the mechanism through an aperture of synthetic sapphire crystal, the second—for models with a Quartz movement—which displays the entire array of the symbols on the dial.

COMPLICATIONS

The uniqueness of this watch lies in the combination of two complex functions—one, which gives the time by means of hands of the traditional kind, the other, which turns the dial, whereby a trapezoidal aperture reveals a new rose of a different shade. This latter complication, the jump-hour function, turns the dial by 30º every hour, thereby revealing one of the array of flowers on offer.

Specifications

MODEL CASE

CASE
Stainless Steel / Glass sapphire

DIAMETER
40 mm, 36 mm, 32 mm

CASE BACK
Quartz movemen: Glass sapphire / Légende de l’affichage
Automatic: Open case back /Glass sapphire

DIAL
Mother of pearl, with guilloche or painted, a choice of colors, aperture displaying the hour

MOVEMENT

MOVEMENT
ETA 2892A2 – Automatic
ETA 955.424 – Quartz

POWER RESERVE
42 hours automatic
3 years Quartz

FUNCTIONS
Jumping dial every hour

BRACELET
Leather

BRACELET

WATERPROOF
3 bars

PRICE 32-36mm
8.000 CHF Automatic – 2.200 CHF Quartz

PRICE 40mm
9.800 CHF Automatic – 3.000 CHF Quartz

How to order

Discover Fl’ora and its functioning

The watches in the Fl’Ora series indicate the time in the traditional way, while employing an ingenious complication that reveals a new rose with each new hour.

FL’ORA MODELS

A choice of models is available to preserve the harmony of the world within you.

FL’ORA, A HYMN TO NATURE

This model continually reminds us of the marvellous inventiveness of nature.  In Italian the word “ora” means “hour”, as well as “now”—the “now” that successively reveals another of nature’s beautiful creations while anchoring us in the present moment.

If watches are the stuff of dreams, Fl’Ora is witness to the past and present, a reconstruction of all that nature has to offer with all its mystery and beauty.  This watch, with its elegance and simplicity, reminds us that we are all governed by the same force, one that is as magnificent as it is enigmatic.

EXPLORE THE ENTIRE COLLECTION

This collection is a celebration of diversity, with complications at the heart of creations that are as playful and poetic as they are philosophical. Each of our models is waiting to be explored. Start your journey of discovery today. We hope to see you soon.